Aviatrix Market Research Consultants

I can highly recommend Helen and the team at Aviatrix, having worked with them successfully on a number of projects. Helen's insights are unrivalled and many of her suggestions have gone on to inform numerous strategic decisions within the business with proven success.

We have worked with Helen for the past 18 months where she has helped us with our marketing strategy and direction. Helen is a very good thinker who sees things outside the box"

I used them to help with some compliance survey's that i needed sending out. They have always been very helpful and were a pleasure to work with.

Helen Bailey of Aviatrix recently worked on a unique project for my company to source me some verified leads using her market research experience. From the initial meeting to completion meeting, I was utterly impressed with the way Helen expressed and understood what we needed.At the beginning, I was not sure how it was going to work but was really impressed with the results and I don't think I would have found another company that could have fulfilled my requirement in the way that Aviatrix did.I would describe Aviatrix as inventive, understanding, conscientious and intelligent and would have no hesitation in recommending them to anyone I know.

“From our first meeting, Aviatrix challenged our assumptions and helped us to focus on what we needed from the research. I will readily admit I was completely wrong about who our customer was. The Aviatrix team were professional, engaging, and personable and I would recommend them to anyone that wants to understand their customers better.Watching the videos of our target customers was like sitting in their living room – seeing and hearing their thought processes – we learnt so much about how customers behave and what they expect at every stage in the journey. This solid knowledge is embedded in us all which is extremely useful in our existing business.We can make confident decisions without the level of uncertainty typical in a new business. We have de-risked the investment and increased the potential for a return by knowing exactly how to create higher levels of awareness and increase the conversion to buy.The experience has been brilliant, and the project has been great value. We will be working with Helen and her team as we move forward with the project.Eric Prescott

I really enjoyed working with Helen and her team last year on a big research project which included both qualitative and quantitative stages. This was quite a complex project which involved both internal and external respondents and several senior stakeholders and it was handled very efficiently.She really took the time to understand the business issues and to listen to my perspective on what I felt needed to happen to take the business to more successful place and she used innovative and creative research solutions to get the best results.Her great sense of humour and down to earth approach really helped to get through various challenges and I felt like I was working with a close team member rather than an external agency.I would highly recommend her and her team and hope to work with her again in the future

With the business turning 20, we brought Aviatrix on board to make sure that Mooncup customers & their needs today were firmly at the heart of our planning for the years ahead. Selection processes and then in depth interviews were skilfully handled, putting participants at ease to explore periods and pretty intimate insights: a real testament to Helen’s experience and skill. Aviatrix’ analysis & use of Cultural Dynamics to help frame the insight, to serve up actionable gold from the work has been invaluable, too. Expert, agile, offering a real fresh take on our work.